Got Gas? |
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Imagine sitting in the captain’s seat of a commercial airliner. As you sit, waiting for the ground-crew to finish their pre-flight check list, your headphones buzz and you hear a voice:“Captain, we’re cleared for take off, let’s back ‘er up and get you in the air. By the way, we haven’t checked to see how much fuel you have—we hope you have enough to make it to the Big Island. Anyway, let’s give it a shot. And one more thing, the runway we have you taking off from today is a little short, so you’re going to have to give it some extra throttle. We know you’re in a hurry to get airborne so cross your fingers and good luck!”
You may think the scenario above is ridiculous and it is. No airline captain would even consider taking of in the above situation. Unfortunately many would be entrepreneurs launching their business, cinch their seatbelts, glance toward Heaven, and put the pedal to the metal. Too many small businesses never arrive at their ultimate destination because they ignore basic startup necessities: the amount of fuel or the length of the runway they need to get their adventure off the ground.
In the following sections Rich deals with the pivotal issues of getting your business off the ground.
1. Using Emotion
2. Financial Forecasting
3. Various funding methods |
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