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I Never Want to Be a Doctor (And Certainly Not a Lawyer!)


The three sections in this chapter deal with the importance of scaling your business. The first deals with the brutal fact that some business types are simply more inclined to scale or grow more effectively than others. It is critical that you realize this for better or worse when considering your business idea. The second section deals with the difference between an asset and a job. The purpose of this section is to help you get in the mindset to build a business that is an asset, not a liability. The third and final section of this chapter deals with the importance of timing when scaling your business. We’ve learned from personal, painful experience how important it is to get the models and structures in place before growing your business. It may be hard to believe, but growing a business too fast and without an effective process guide can be as big of a problem as the business not growing fast enough.